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Understanding McLuhan
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Understanding McLuhan (1996)(Voyager)[Mac-PC].iso
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06850_Field_TCUM T415.txt
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1996-04-10
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wheel occurs in the movie camera and in the movie projector. It
is significant that this most subtle and complex grouping of
wheels should have been invented in order to win a bet that all
four feet of a running horse were sometimes off the ground
simultaneously. This bet was made between the pioneer
photographer Edward Muybridge and horse-owner Leland
Stanford, in 1889. At first, a series of cameras were set up side
by side, each to snap an arrested moment of the horse’s
hooves in action. The movie camera and the projector were
evolved from the idea of reconstructing mechanically the
movement of feet. The wheel, that began as extended feet,
took a great evolutionary step into the movie theatre.
By an enormous speed-up of assembly-line segments, the
movie camera rolls up the real world on a spool, to be unrolled
and translated later onto the screen. That the movie re-creates